Built for Event People,
By Event People
Events are fast, complex, and unforgiving. Guests expect instant answers. Staff need clear instructions. Vendors demand alignment. And organisers? They’re left juggling it all — spreadsheets, emails, group chats, and last-minute crises.
We’ve been there.
That’s why we built triggr — the AI-powered command centre that lives in WhatsApp and keeps your entire event running smoothly. From global-scale sports and festivals to conferences and community gatherings, we know what it takes to hold it all together.
Our Goals
Bring Back the Fun
Our first goal is simple: reduce the stress that weighs on organisers so they can focus on what they love about events, creating moments of joy, connection, and community.
Elevate the Experience
We want every guest, volunteer, vendor, and staff member to feel part of something special, supported, informed, and able to enjoy the event without stress or confusion.
Impact the industry
We want to help event businesses thrive by giving them the insights to make smarter, data-driven decisions — leading to safer, stronger, and more successful events.
Our Mission
To bring calm, clarity, and control to live events — so organisers, staff, vendors, and guests all have the information they need, when they need it.
We believe the people who make events happen — the organisers, volunteers, and frontline crews — deserve tools as smart and dynamic as they are.
Why triggr?
Because we believe even the smallest actions can spark something big. For us, that means helping organisers make small but powerful changes in how they share knowledge and communicate — cutting confusion, freeing up teams, and creating events that run smoother, safer, and way more memorable.
🚀 Made for Events: Designed by people who’ve run world-class events like F1, LIV Golf, and The Music Run.
💬 WhatsApp-Native: No new apps. No learning curve. Just the world’s most widely used messaging platform, powered by AI.
⚡ Real-Time Control: From instant guest support to live issue reporting, triggr gives you visibility and control without the chaos.
🌍 Multilingual & Scalable: Whether you’re managing 50 staff or 50,000 participants, triggr adapts to your event.
Meet the Founding Team
From the Frontlines of Events to the Future of Event Tech
Ricki
CEO
Nikita
CCO
Nic
CTO
Dane
CFO
Devon
COO
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Integrations
Seamless Integration Across Platforms
amplify your content's effectiveness
Our Promise
We’re not just building another event tech platform. We’re building the future of event management — one that thinks like an organiser, responds like a concierge, and scales like a command centre.
With triggr, you get more than technology. You get a partner that’s been in your shoes and built the tool they wish they had.
Because triggr is built for event people, by event people.
Have a question?
Do you have a question, feedback, or are you interested in working with us? Please feel free to get in contact.